marcomMarcom (sometimes spelled "marcomm") is an abbreviation for "marketing communications." Marcom is targeted interaction with customers and prospects using one or more media, such as direct mail, newspapers and magazines, television, radio, billboards, telemarketing, and the Internet. A marketing communications campaign may use a single approach, but more frequently combines several.
|
|
|
| Last updated on:
Apr 05, 2005 |
|
Are you a Know-IT-All?
What do you call the unused portions of the radio frequency spectrum?
a. white space
b. surplus space
Answer
 Get the Word of the Day
 Follow us on Twitter
|
|
|
|
|
