A Chief (or Senior) Social Scientist is a sociologist who provides advice to government officials or corporate executives concerning the roles of individuals and institutions in human society. Social science began in the 19th century among notables who yearned for political change, particularly in Europe.
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In government, a Chief Social Scientist analyzes issues that affect or are affected by citizen behavior, including health care, social welfare programs, war veterans' affairs, children's issues, gun control, and environmental challenges such as pollution and climate change. Social scientists can also advise politicians on issues concerning social media on the Internet.
In the business sector, the Chief Social Scientist advises executives with an aim toward developing policies that ensure a good work environment for employees while maintaining economic profitability for the company as a whole. The Chief Social Scientist can also help develop plans for customer service and relations, advise marketing personnel on how best to tailor and target advertisements, and anticipate trends in customer behavior.