What is Google Adsense? - Definition from WhatIs.com
Part of the Business terms glossary:

Google AdSense is a program in which enterprises can display Google advertisements on Web sites and earn revenue from hits that generate traffic for the Google search engine s. Google AdSense represents businesses of all sizes worldwide in multiple languages. AdSense is a refinement and expansion of the concept behind banner -ad sharing arrangements that have been in use for years.

AdSense delivers targeted advertisements to participants' Web sites. Google search boxes can be placed on Web pages, generating text ads targeted to search results produced by visitors' search input. The Google algorithm s are designed to interpret context in such a way that irrelevant results are discarded and only those most likely to produce revenue are delivered.

Google reviews ads using language filters and professional linguists to prevent the display of inappropriate text or content and to ensure that all material conforms to professional editorial and ethical standards. Competitive advertisements can be blocked and default ads can be created or selected.

This was last updated in November 2011
Posted by: Margaret Rouse

Related Terms

Definitions

  • chief data officer (CDO)

    - A chief data officer (CDO) is a C-level corporate executive who is responsible for an organization's data governance. The position is related to, but separate from, the job of the chief information... (WhatIs.com)

  • Producer Price Index (PPI)

    - The Producer Price Index (PPI) is an economic measurement of the average change in prices that domestic producers of goods receive for their products in a given country or region. (WhatIs.com)

  • monotasking (single-tasking)

    - Monotasking, also known as single-tasking, is the practice of dedicating oneself to a given task and minimizing potential interruptions until the task is completed or a significant period of time h... (WhatIs.com)

Glossaries

  • Business terms

    - Terms related to business, including definitions about project management and words and phrases about human resources, finance and vertical industries.

  • Internet applications

    - This WhatIs.com glossary contains terms related to Internet applications, including definitions about Software as a Service (SaaS) delivery models and words and phrases about web sites, e-commerce ...

Ask a Question. Find an Answer.Powered by ITKnowledgeExchange.com

Ask An IT Question

Get answers from your peers on your most technical challenges

Ask Question

Tech TalkComment

Share
Comments

    Results

    Contribute to the conversation

    All fields are required. Comments will appear at the bottom of the article.