Browse Definitions :
Definition

Alphabet, Inc.

Alphabet, Incorporated is a conglomerate founded by Google to serve as its holding company; Google is a wholly-owned subsidiary of Alphabet.

Google maintains control of search, Youtube, the Android operating system and apps, while other offshoots of the former company including Calico, Google Ventures, Google Capital, Google X, and Nest Labs are, like Google, Alphabet subsidiaries, each of which has its own CEO.

Alphabet was founded October 2, 2015 by Google co-founders Sergey Brin, who will serve as president of the new company, and Larry Page, who will serve as CEO. Google's former Product Chief, Sundar Pichai, is now CEO of the subsidiary. Google shares were transferred to Alphabet stock on a share-for-share basis. The new company trades under Google's former ticker symbols, GOOG and GOOGL.

According to Larry Page's announcement, they chose the company's name because the alphabet is "a collection of letters that represent language, one of humanity's one of humanity’s most important innovations, and is the core of how we index with Google search." Page also said they liked the fact that the name breaks down into Alpha-bet. In a financial context, Alpha means investment return above benchmark.

This was last updated in October 2015

Continue Reading About Alphabet, Inc.

Networking
  • firewall as a service (FWaaS)

    Firewall as a service (FWaaS), also known as a cloud firewall, is a service that provides cloud-based network traffic analysis ...

  • private 5G

    Private 5G is a wireless network technology that delivers 5G cellular connectivity for private network use cases.

  • NFVi (network functions virtualization infrastructure)

    NFVi (network functions virtualization infrastructure) encompasses all of the networking hardware and software needed to support ...

Security
  • virus (computer virus)

    A computer virus is a type of malware that attaches itself to a program or file. A virus can replicate and spread across an ...

  • Certified Information Security Manager (CISM)

    Certified Information Security Manager (CISM) is an advanced certification that indicates that an individual possesses the ...

  • cryptography

    Cryptography is a method of protecting information and communications using codes, so that only those for whom the information is...

CIO
  • IT project management

    IT project management is the process of planning, organizing and delineating responsibility for the completion of an ...

  • chief financial officer (CFO)

    A chief financial officer (CFO) is the corporate title for the person responsible for managing a company's financial operations ...

  • chief strategy officer (CSO)

    A chief strategy officer (CSO) is a C-level executive charged with helping formulate, facilitate and communicate an ...

HRSoftware
Customer Experience
  • martech (marketing technology)

    Martech (marketing technology) refers to the integration of software tools, platforms, and applications designed to streamline ...

  • transactional marketing

    Transactional marketing is a business strategy that focuses on single, point-of-sale transactions.

  • customer profiling

    Customer profiling is the detailed and systematic process of constructing a clear portrait of a company's ideal customer by ...

Close