Browse Definitions:
Definition

Mandela effect

Contributor(s): Ivy Wigmore

The Mandela effect is the observed phenomenon of people having clear memories of events that did not occur or misremembering significant events and facts. The term was coined in reference to events that large numbers of people around the world share false memories of but is often generalized to refer to any incident of a false memory.

The Mandela effect is relevant to project management and human resources, as well as other areas of business. Common examples in include clients that have memories of deliverables and requirements that the vendor never promised and employees who complete assignments that bear no resemblance to what they were asked to do because don't remember the specifics correctly. Careful documentation is essential to ensure that details of agreements are clearly specified and not open to interpretation. In cases where specified details are not adhered to, the documentation can serve as proof of the original agreement.

The phenomenon is named for Nelson Mandela, the former president of South Africa. Many people mistakenly believe he died in prison in the 1980s. In fact, the former president of South Africa was released from prison in Fiona Broome, a paranormal researcher, coined the term in 2010 when she discovered at Dragon Con (a science fiction and gaming conference) that a significant number of people shared her false memory of Mandela's death. In fact, Mandela, still living at that point, was released from prison in 1990 and lived to be 95. He died in 2013.

According to various theories, the Mandela effect is evidence of implanted memories or parallel universes. In psychology, however, the effect is explained by the human capacity for confabulation: the fabrication and distortion of memories, which may seem every bit as clear and detailed as events that actually happened.

Psychological concepts related to the Mandela effect:

This was last updated in February 2017

Continue Reading About Mandela effect

Join the conversation

3 comments

Send me notifications when other members comment.

By submitting you agree to receive email from TechTarget and its partners. If you reside outside of the United States, you consent to having your personal data transferred to and processed in the United States. Privacy

Please create a username to comment.

How essential is comprehensive documentation to the success of IT projects?
Cancel
Storyboards are top priority - even in IT.
Cancel
Not sure why you shared this video tho. The one issue he doesn't seem to address at all, is the actors and/or authors themselves. I understand the "false memory" for the general public, but why would the actors themselves remember their lines wrong that made them famous in interviews? Why would the author of their own book misquote the title? That type of psychology shouldn't apply to them so heavily.. and I don't buy the, "It's Hollywood and Drugs" excuse either. He's also being dismissive of the existence parallel universes. As far as I know, the changes are suppose to be very subtle.. with the "and" vs "the" and such. But a very weird one is Silence of the Lamb.. going from "Hello Clarice" to "Good Morning" is far from subtle. It's just a complete different memory all together. And again, why would the actor himself have a false memory of his own lines that made him very famous, even after all the other movies he did beforehand, that put him over the top.. so there's no reason why he would remember it wrong. Not like the rest of us.
Cancel

-ADS BY GOOGLE

File Extensions and File Formats

Powered by:

SearchCompliance

  • pure risk (absolute risk)

    Pure risk, also called absolute risk, is a category of threat that is beyond human control and has only one possible outcome if ...

  • risk assessment

    Risk assessment is the identification of hazards that could negatively impact an organization's ability to conduct business.

  • audit program (audit plan)

    An audit program, also called an audit plan, is an action plan that documents what procedures an auditor will follow to validate ...

SearchSecurity

SearchHealthIT

SearchDisasterRecovery

  • business continuity and disaster recovery (BCDR)

    Business continuity and disaster recovery (BCDR) are closely related practices that describe an organization's preparation for ...

  • business continuity plan (BCP)

    A business continuity plan (BCP) is a document that consists of the critical information an organization needs to continue ...

  • call tree

    A call tree -- sometimes referred to as a phone tree -- is a telecommunications chain for notifying specific individuals of an ...

SearchStorage

  • nearline storage

    Nearline storage is the on-site storage of data on removable media.

  • application-aware storage

    Application-aware storage is a storage system with built-in intelligence about relevant applications and their utilization ...

  • Remote Direct Memory Access (RDMA)

    Remote Direct Memory Access (RDMA) is a technology that allows computers in a network to exchange data in main memory without ...

SearchSolidStateStorage

  • 3D XPoint

    3D XPoint is memory storage technology jointly developed by Intel and Micron Technology Inc.

  • RRAM or ReRAM (resistive RAM)

    RRAM or ReRAM (resistive random access memory) is a form of nonvolatile storage that operates by changing the resistance of a ...

  • JEDEC

    JEDEC is a global industry group that develops open standards for microelectronics.

SearchCloudStorage

  • Google Cloud Storage

    Google Cloud Storage is an enterprise public cloud storage platform that can house large unstructured data sets.

  • RESTful API

    A RESTful application program interface breaks down a transaction to create a series of small modules, each of which addresses an...

  • cloud storage infrastructure

    Cloud storage infrastructure is the hardware and software framework that supports the computing requirements of a private or ...

Close