Browse Definitions:
Definition

augmented reality (AR)

This definition is part of our Essential Guide: From blockchain to RPA: A look at cutting-edge tech and the enterprise

Augmented reality is the integration of digital information with the user's environment in real time. Unlike virtual reality, which creates a totally artificial environment, augmented reality uses the existing environment and overlays new information on top of it.

Boeing researcher Thomas Caudell coined the term augmented reality in 1990, to describe how the head-mounted displays that electricians used when assembling complicated wiring harnesses worked. One of the first commercial applications of AR technology was the yellow "first down" line that began appearing in televised football games sometime in 1998. Today, Google glass and heads-up displays in car windshields are perhaps the most well-known consumer AR products, but the technology is used in many industries including healthcare, public safety, gas and oil, tourism and marketing.

Augmented reality apps are written in special 3D programs that allow the developer to tie animation or contextual digital information in the computer program to an augmented reality "marker" in the real world. When a computing device's AR app or browser plug-in receives digital information from a known marker, it begins to execute the marker's code and layer the correct image or images.

AR applications for smartphones typically include global positioning system (GPS) to pinpoint the user's location and its compass to detect device orientation. Sophisticated AR programs used by the military for training may include machine vision, object recognition and gesture recognition technologies.

Learn how augmented reality is being used by phlebotomists:

This was last updated in February 2016

Continue Reading About augmented reality (AR)

Join the conversation

9 comments

Send me notifications when other members comment.

By submitting you agree to receive email from TechTarget and its partners. If you reside outside of the United States, you consent to having your personal data transferred to and processed in the United States. Privacy

Please create a username to comment.

Its really awesome
Cancel
Speaking of augmented reality, you have to checkout Microsoft HoloLens: http://data-reality.com/topic/microsoft-hololens/

sooo excited!
Cancel
Construction is one of the fastest growing industry in Virtual Reality. Virtual Reality Helps to Remove Guess Works, Increase Accuracy in marking up the construction area, Identifies Issues Faster than a normal Visual Inspection. For construct Tech peoples Virtual reality is an essential tool as like plumb bob. Create your own construction project management Application and software which could easily integrated with Virtual Reality. To know more detail Contact Software Developers INC technology expert, reach us at team@sdi.la or call 408-802-2885.
Cancel
See streaming ar, going to change the web! Instant access through your browser:
http://streaming-ar.com/
Cancel
Streaming Augmented Reality allows consumers to experience Next Generation AR on any (mobile) device running a modern web browser. No need to wait for or buy expensive AR hardware, no need to download AR apps or browsers. XEAR provides producers with all the tools & support they need to create, update & publish augmented reality - in real-time: http://xear.io/
Cancel
Does google glass still popular? Where can we bouy them?
We are producing AR application you can try http://lune.xyz/apps/. Is that true that google glass it's not popular any more?
Cancel
Preksh Creates Virtual Reality | Virtual tour for physical store. Preksh bring real life shopping experience to the consumers through virtual Store or Shop

https://www.preksh.com/
Cancel
Is virtual reality same as augmented reality?
Cancel
Wow I was surprised to see it. I think that AR is one of the keys of the future. AR allows us to do a lot cool things.
Cancel

-ADS BY GOOGLE

File Extensions and File Formats

Powered by:

SearchCompliance

SearchSecurity

  • copyright

    Copyright is a legal term describing ownership of control of the rights to the use and distribution of certain works of creative ...

  • keylogger (keystroke logger or system monitor)

    A keylogger, sometimes called a keystroke logger or system monitor, is a type of surveillance technology used to monitor and ...

  • password

    A password is an unspaced sequence of characters used to determine that a computer user requesting access to a computer system is...

SearchHealthIT

SearchDisasterRecovery

  • business continuity plan (BCP)

    A business continuity plan (BCP) is a document that consists of the critical information an organization needs to continue ...

  • call tree

    A call tree -- sometimes referred to as a phone tree -- is a telecommunications chain for notifying specific individuals of an ...

  • mass notification system (MNS)

    A mass notification system is a platform that sends one-way messages to inform employees and the public of an emergency.

SearchStorage

  • CompactFlash card (CF card)

    A CompactFlash card (CF card) is a memory card format developed by SanDisk in 1994 that uses flash memory technology to store ...

  • email archiving

    Email archiving (also spelled e-mail archiving) is a systematic approach to saving and protecting the data contained in email ...

  • RAID (redundant array of independent disks)

    RAID (redundant array of independent disks) is a way of storing the same data in different places on multiple hard disks to ...

SearchSolidStateStorage

  • M.2 SSD

    An M.2 SSD is a solid-state drive (SSD) that conforms to a computer industry specification written for internally mounted storage...

  • NVMe (non-volatile memory express)

    NVMe (non-volatile memory express) is a host controller interface and storage protocol to enable a solid-state drive to use the ...

  • SSD RAID (solid-state drive RAID)

    SSD RAID (solid-state drive RAID) is a methodology commonly used to protect data by distributing redundant data blocks across ...

SearchCloudStorage

  • RESTful API

    A RESTful application program interface breaks down a transaction to create a series of small modules, each of which addresses an...

  • cloud storage infrastructure

    Cloud storage infrastructure is the hardware and software framework that supports the computing requirements of a private or ...

  • Zadara VPSA and ZIOS

    Zadara Storage provides block, file or object storage with varying levels of compute and capacity through its ZIOS and VPSA ...

Close