Part of the Internet technologies glossary:

A hit is a single file request in the access log of a Web server . A request for an HTML page with three graphic images will result in four hits in the log: one for the HTML text file and one for each of the graphic image files. While a hit is a meaningful measure of how much traffic a server handles, it can be a misleading indicator of how many pages are being looked at. Instead, advertising agencies and their clients look at the number of pages delivered and ad impression s or views.

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This was last updated in January 2006
Posted by: Margaret Rouse

Related Terms

Definitions

  • fuzzy search

    - A fuzzy search is a process that locates Web pages that are likely to be relevant to a search argument even when the argument does not exactly correspond to the desired information. (WhatIs.com)

  • Amazon Mechanical Turk

    - Amazon Mechanical Turk is a web service application program interface (API) that allows developers to integrate human intelligence into remote procedure calls (RPC). (WhatIs.com)

  • impression

    - In Web advertising, the term impression is sometimes used as a synonym for view, as in ad view. (WhatIs.com)

Glossaries

  • Internet technologies

    - This WhatIs.com glossary contains terms related to Internet technologies, including definitions about port numbers, standards and protocols and words and phrases about how the Internet works.

  • Internet applications

    - This WhatIs.com glossary contains terms related to Internet applications, including definitions about Software as a Service (SaaS) delivery models and words and phrases about web sites, e-commerce ...

Dig Deeper

  • Test if relay is enabled

    SearchWin2000 member Robert Muncy walks through a simple, step-by-step way to test if relay is enabled in Exchange. (SearchExchange.com)

  • Penguin sports

    Hit the penguins with a snowball. Knock them into the bull's eye. Watch their little feets wiggle. Or, hit a few penguin fungos. This is free! This is fun! ()

  • The impact of PCI DSS on HIT leaders

    Find out why the PCI DSS should be a valued reference at your health care organization in this expert blog from the HIT exchange community. ()

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