What is intelligent content? - Definition from WhatIs.com

Definition

intelligent content

Part of the Content management glossary:

Intelligent content is an adaptation of digital text, image, video, audio or multimedia data with coding added that allows it to be automatically processed for various purposes and adapted for access across different devices and interfaces. 

The process of creating intelligent content involves the removal of formatting and the addition of semantic metadata. Metadata summarizes basic information about data, which can make finding and working with particular instances of data easier. For example, authordate created and date modified and file size are examples of very basic document metadata.  Having the ability to filter through that metadata makes it much easier for someone to locate a specific document. 

Intelligent content is structured with metadata tagging to make it modular and enable automatic assembly, format conversion and delivery. The metadata adds meaningful information to segments of the content, which makes them adaptable, discoverable, configurable and reusable.  

According to Gerry Brown of Bloor Research, content intelligence is a combination of business intelligence (BI) and content management (CM) that can enable companies to leverage their increasingly large volumes of  unstructured data.

This was last updated in August 2014
Contributor(s): Ivy Wigmore
Posted by: Margaret Rouse

Related Terms

Definitions

  • freebooting

    - Freebooting is the unauthorized duplication of digital content, which is then republished and presented as original work. Online content is protected under copyright law and any duplication beyond ... (WhatIs.com)

  • open content

    - Open content is material, such as documents, audio or video presentations, that may be freely and legally edited, excerpted, reproduced and republished. (WhatIs.com)

  • hybrid ECM (hybrid enterprise content management)

    - Hybrid ECM (hybrid enterprise content management) is the practice of using cloud services to augment or supplement on-premises software that manages enterprise content. (SearchContentManagement.com)

Glossaries

  • Content management

    - Terms related to content management, including definitions about enterprise content management and words and phrases about content management applications (CMA) and content management systems (CMS).

  • Internet applications

    - This WhatIs.com glossary contains terms related to Internet applications, including definitions about Software as a Service (SaaS) delivery models and words and phrases about web sites, e-commerce ...

Ask a Question About intelligent contentPowered by ITKnowledgeExchange.com

Get answers from your peers on your most technical challenges

Tech TalkComment

Share
Comments

    Results

    Contribute to the conversation

    All fields are required. Comments will appear at the bottom of the article.