Browse Definitions:
Definition

likejacking

Contributor(s): Ivy Wigmore

Likejacking is a variation on clickjacking in which malicious coding is associated with a Facebook Like button. The most common purposes of likejacking include identity theft and the dissemination of viruses, social spam and hoaxes.

A "Like" is an endorsement of a post, product, business or some other page content, registered by clicking the button associated with that item. There are two basic types of likejacking. Both involve a post that is likely to attract the user, such as an offer for a free gift card or a compelling video, and both spread through ill-advised or automatically generated shares and likes. The initial post may be enabled through a hacked account or the acceptance of a request to add a friend, who turns out to be a scammer.

In one variation, clicking on the post itself brings up a splash page that is coded so that if the user clicks anywhere on the page, it registers as a "Like" and shares the original post to the user's Facebook wall. The purpose of this type of exploit may be spreading a hoax or fraudulent promotion of a business or product.

In the other version, the developers responsible for the post add coding to the Like button that leads users through a series of pages designed to gather their personal information, such as surveys and membership applications. The scammer may receive payment for each completed survey. Applications for membership may require credit card information for "fee payment."

Here are a few common examples of likejacking:

  • An image of a sick or injured child with text claiming that Facebook will donate $1 toward the child's care for every like.
  • A false offer for a free voucher or gift card. These have included offers of $50, $100 and $250 give-aways from Starbuck's, Costco and Walmart.
  • A bogus offer for a free iPad, iPhone or other popular electronic device.
  • An image of an attractive young woman along with a compelling message such as "The Prom Dress That Got This Girl Suspended From School."

To protect yourself from likejacking, security experts recommend that you use caution in clicking, liking or sharing posts and be extremely skeptical about any free offers.

This was last updated in October 2012

Continue Reading About likejacking

Start the conversation

Send me notifications when other members comment.

By submitting you agree to receive email from TechTarget and its partners. If you reside outside of the United States, you consent to having your personal data transferred to and processed in the United States. Privacy

Please create a username to comment.

-ADS BY GOOGLE

File Extensions and File Formats

Powered by:

SearchCompliance

SearchSecurity

  • botnet

    A botnet is a collection of internet-connected devices, which may include PCs, servers, mobile devices and internet of things ...

  • Web application firewall (WAF)

    A Web application firewall (WAF) is a firewall that monitors, filters or blocks traffic to and from a Web application. WAFs are ...

  • MD5

    The MD5 hashing algorithm is a one-way cryptographic function that accepts a message of any length as input and returns as output...

SearchHealthIT

SearchDisasterRecovery

  • call tree

    A call tree -- sometimes referred to as a phone tree -- is a telecommunications chain for notifying specific individuals of an ...

  • mass notification system (MNS)

    A mass notification system is a platform that sends one-way messages to inform employees and the public of an emergency.

  • disaster recovery as a service (DRaaS)

    One approach to a strong disaster recovery plan is DRaaS, where companies offload data replication and restoration ...

SearchStorage

  • compact disc (CD)

    A compact disc is a portable storage medium that can be used for recording, storing and playing back audio, video and other data ...

  • secondary storage

    Secondary storage is used to protect inactive data written from a primary storage array to a nonvolatile tier of disk, flash or ...

  • VRAM (video ram)

    VRAM (video RAM) is a reference to any type of random access memory (RAM) used to store image data for a computer display.

SearchSolidStateStorage

  • SSD RAID (solid-state drive RAID)

    SSD RAID (solid-state drive RAID) is a methodology commonly used to protect data by distributing redundant data blocks across ...

  • Tier 0

    Tier 0 (tier zero) is a level of data storage that is faster, and perhaps more expensive, than any other level in the storage ...

  • PCIe SSD (PCIe solid-state drive)

    A PCIe SSD (PCIe solid-state drive) is a high-speed expansion card that attaches a computer to its peripherals.

SearchCloudStorage

  • RESTful API

    A RESTful application program interface breaks down a transaction to create a series of small modules, each of which addresses an...

  • cloud storage infrastructure

    Cloud storage infrastructure is the hardware and software framework that supports the computing requirements of a private or ...

  • Zadara VPSA and ZIOS

    Zadara Storage provides block, file or object storage with varying levels of compute and capacity through its ZIOS and VPSA ...

Close