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Data analytics and AI

This glossary contains definitions related to customer data analytics, predictive analytics, data visualization and operational business intelligence. Some definitions explain the meaning of words used to Hadoop and other software tools used in big data analytics. Other definitions are related to the strategies that business intelligence professionals, data scientists, statisticians and data analysts use to make data-driven decisions.

Algorithms

Terms related to procedures or formulas for solving a problem by conducting a sequence of specified actions. In computing, algorithms in the form of mathematical instructions play an important part in search, artificial intelligence (AI) and machine learning.

  • data analytics (DA)

    Data analytics (DA) is the process of examining data sets to find trends and draw conclusions about the information they contain.

  • edge analytics

    Edge analytics is an approach to data collection and analysis in which an automated analytical computation is performed on data at a sensor, network switch or other device instead of waiting for the data to be sent back to a centralized data store.

  • explainable AI

    Explainable AI (XAI) is artificial intelligence (AI) that's programmed to describe its purpose, rationale and decision-making process in a way that the average person can understand.

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Artificial intelligence

Terms related to artificial intelligence (AI), including definitions about machine learning and words and phrases about training data, algorithms, natural language processing, neural networks and automation.

  • large language models (LLMs)

    A large language model (LLM) is a type of artificial intelligence (AI) algorithm that uses deep learning techniques and massively large data sets to understand, summarize, generate and predict new content.

  • AI red teaming

    AI red teaming is the practice of simulating attack scenarios on an artificial intelligence application to pinpoint weaknesses and plan preventative measures.

  • Google Search Generative Experience (SGE)

    Google Search Generative Experience (SGE) is a set of search and interface capabilities that integrates generative AI-powered results into Google search engine query responses.

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Data and data management

Terms related to data, including definitions about data warehousing and words and phrases about data management.

  • noisy data

    Noisy data is a data set that contains extra meaningless data. Almost all data sets will contain a certain amount of unwanted noise.

  • Structured Query Language (SQL)

    Structured Query Language (SQL) is a standardized programming language that is used to manage relational databases and perform various operations on the data in them.

  • data protection as a service (DPaaS)

    Data protection as a service (DPaaS) involves managed services that safeguard an organization's data.

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Database management

Terms related to databases, including definitions about relational databases and words and phrases about database management.

  • Structured Query Language (SQL)

    Structured Query Language (SQL) is a standardized programming language that is used to manage relational databases and perform various operations on the data in them.

  • schema

    In computer programming, a schema (pronounced SKEE-mah) is the organization or structure for a database, while in artificial intelligence (AI), a schema is a formal expression of an inference rule.

  • middleware

    Middleware is software that bridges the gap between applications and operating systems by providing a method for communication and data management.

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Networking
  • local area network (LAN)

    A local area network (LAN) is a group of computers and peripheral devices that are connected together within a distinct ...

  • TCP/IP

    TCP/IP stands for Transmission Control Protocol/Internet Protocol and is a suite of communication protocols used to interconnect ...

  • firewall as a service (FWaaS)

    Firewall as a service (FWaaS), also known as a cloud firewall, is a service that provides cloud-based network traffic analysis ...

Security
  • identity management (ID management)

    Identity management (ID management) is the organizational process for ensuring individuals have the appropriate access to ...

  • single sign-on (SSO)

    Single sign-on (SSO) is a session and user authentication service that permits a user to use one set of login credentials -- for ...

  • fraud detection

    Fraud detection is a set of activities undertaken to prevent money or property from being obtained through false pretenses.

CIO
  • core competencies

    For any organization, its core competencies refer to the capabilities, knowledge, skills and resources that constitute its '...

  • change management

    Change management is a systematic approach to dealing with the transition or transformation of an organization's goals, processes...

  • IT project management

    IT project management is the process of planning, organizing and delineating responsibility for the completion of an ...

HRSoftware
  • recruitment management system (RMS)

    A recruitment management system (RMS) is a set of tools designed to manage the employee recruiting and hiring process. It might ...

  • core HR (core human resources)

    Core HR (core human resources) is an umbrella term that refers to the basic tasks and functions of an HR department as it manages...

  • HR service delivery

    HR service delivery is a term used to explain how an organization's human resources department offers services to and interacts ...

Customer Experience
  • martech (marketing technology)

    Martech (marketing technology) refers to the integration of software tools, platforms, and applications designed to streamline ...

  • transactional marketing

    Transactional marketing is a business strategy that focuses on single, point-of-sale transactions.

  • customer profiling

    Customer profiling is the detailed and systematic process of constructing a clear portrait of a company's ideal customer by ...

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