699 Results for:SMS

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RCS vs. SMS: What's the difference?

By Andrew Froehlich 25 Aug 2023

SMS is being supplanted by RCS to let carriers compete against WhatsApp and Messenger and open new avenues to business messaging. Learn the difference between RCS and SMS. Read More

How does bulk SMS marketing work?

By Griffin LaFleur 14 Jul 2023

To start a bulk SMS marketing strategy, marketers should create message templates, monitor engagement and ensure that customers can opt in or out of communications. Read More

7 benefits of SMS marketing

By Griffin LaFleur 07 Jul 2023

An SMS marketing strategy can benefit organizations and customers alike, with tactics like personalization, real-time results and communication, and loyalty between both parties. Read More

What are the different types of SMS marketing?

By Griffin LaFleur 19 May 2023

How should marketers text their audiences? First, ensure customers opted in to receive texts. Then, promote, incentivize and update customers on products and orders. Read More

SMS pumping attacks and how to mitigate them

By Kyle Johnson 24 Mar 2023

Online forms that use SMS can be costly to organizations if they are vulnerable to SMS pumping attacks. Use the following methods to mitigate or prevent this fraud-based attack. Read More

8 SMS marketing software to know in 2023

By Christine Campbell 26 Jun 2023

SMS marketing is the best way to reach customers where they are. These platforms can help organizations send automated replies, add personalization and integrate with other tools. Read More

Top 10 SMS marketing best practices

By David Weldon 11 May 2023

Customers may be willing to opt into receiving texts from a brand, but marketers should follow various best practices to ensure they don't overload or overstep with customers. Read More

Top 9 best SMS marketing examples, with templates

By Christine Campbell 12 Jun 2023

How can marketers write the perfect text message to engage customers? Templates can help. Explore examples of common SMS marketing messages, like product alerts and event invites. Read More

Sendbird launches in-app business messaging, dashboard

By Don Fluckinger 08 Apr 2024

SMS and email channels are so noisy and subject to so many regulations that in-app messaging has appeal for businesses who want a direct customer communication channel. Read More

Gamma picks up Coolwave to enhance global position

By Simon Quicke 07 Feb 2024

Comms player will be in a stronger position when it comes to supporting international customers with SMS and voice services Read More