Browse Definitions :
Definition

Cyber Monday

Contributor(s): Ivy Wigmore

Cyber Monday is a marketing event created to promote online sales. The day falls on the Monday after Black Friday, a large annual in-person shopping event that directly follows American Thanksgiving Day. 

Why is it called Black Friday? 

"Black Friday" got its name from the Philadelphia police force. Back in the middle of the 20th century, police officers controlled traffic -- which was extremely heavy due to the all-day shopping event followed by an annual Army-Navy football game. Because all members of the force were required to work, and directing heavy traffic was not a popular assignment, officers referred to the day as Black Friday. The name, which caught on with the general public, is often thought (erroneously) to refer to the day of the year when many retailers turned to profitability: went from red ink (for negative amounts) to black (for positive). 

Cyber Monday statistics from 2013: 

  • Sales were up 15.7 percent over 2012, to $2.29 billion.
  • Tablets accounted for 12.7 percent of the total.
  • Smartphones represented 5.6 percent of the total.
  • Mobile commerce sales were up 55 percent.
  • Social media referrals drove $148 million in online sales between Thanksgiving and Cyber Monday.
  • Site visitor traffic was up 23 percent; conversions were up 14 percent.

The first mention of Cyber Monday was on November 28, 2005, in a press release from Shop.org. The term is now used in marketing material in many countries, including Canada, the United Kingdom, Portugal, Germany and Chile.

 

This was last updated in November 2014

Continue Reading About Cyber Monday

Start the conversation

Send me notifications when other members comment.

Please create a username to comment.

-ADS BY GOOGLE

File Extensions and File Formats

SearchCompliance

  • PCI DSS (Payment Card Industry Data Security Standard)

    The Payment Card Industry Data Security Standard (PCI DSS) is a widely accepted set of policies and procedures intended to ...

  • risk management

    Risk management is the process of identifying, assessing and controlling threats to an organization's capital and earnings.

  • compliance framework

    A compliance framework is a structured set of guidelines that details an organization's processes for maintaining accordance with...

SearchSecurity

  • Trojan horse (computing)

    In computing, a Trojan horse is a program downloaded and installed on a computer that appears harmless, but is, in fact, ...

  • identity theft

    Identity theft, also known as identity fraud, is a crime in which an imposter obtains key pieces of personally identifiable ...

  • DNS over HTTPS (DoH)

    DNS over HTTPS (DoH) is a relatively new protocol that encrypts domain name system traffic by passing DNS queries through a ...

SearchHealthIT

  • telemedicine (telehealth)

    Telemedicine is the remote delivery of healthcare services, such as health assessments or consultations, over the ...

  • Project Nightingale

    Project Nightingale is a controversial partnership between Google and Ascension, the second largest health system in the United ...

  • medical practice management (MPM) software

    Medical practice management (MPM) software is a collection of computerized services used by healthcare professionals and ...

SearchDisasterRecovery

SearchStorage

  • M.2 SSD

    An M.2 SSD is a solid-state drive (SSD) that conforms to a computer industry specification and is used in internally mounted ...

  • kilobyte (KB or Kbyte)

    A kilobyte (KB or Kbyte) is a unit of measurement for computer memory or data storage used by mathematics and computer science ...

  • virtual memory

    Virtual memory is a memory management capability of an operating system (OS) that uses hardware and software to allow a computer ...

Close