Browse Definitions :
Definition

GAFA (the Big Four)

Contributor(s): Ivy Wigmore

GAFA is an acronym for Google, Apple, Facebook and Amazon (the second and fourth companies are sometimes reversed in order). The acronym serves to identify the dominant companies as an entity -- effectively an oligopoly that controls much of the tech industry market. GAFAM, adding Microsoft to the list, is a common variation on the term.

The term GAFA is more commonly seen in Europe, where it is often mentioned in the context of litigation or investigations. In the United States, Google, Apple, Facebook and Amazon are more often referred to as the Big Four tech companies (or the Big Five when Microsoft is included). Eric Schmidt, Phil Simon and Scott Galloway began referring to the companies as the Big Four as a reference to their disruptive effect on technology and culture, which is what makes them stand out from other large tech firms. In any case, the terms were chosen to identify the entity as a force to be reckoned with. 

The European Union has stricter controls on big business than the United States and more concern for consumer rights. As a result, GAFA firms are frequently under investigation there for anti-competitive practices, collusion, tax avoidance and user data gathering.

This was last updated in May 2019

Continue Reading About GAFA (the Big Four)

Start the conversation

Send me notifications when other members comment.

Please create a username to comment.

-ADS BY GOOGLE

File Extensions and File Formats

Powered by:

SearchCompliance

  • risk management

    Risk management is the process of identifying, assessing and controlling threats to an organization's capital and earnings.

  • compliance as a service (CaaS)

    Compliance as a Service (CaaS) is a cloud service service level agreement (SLA) that specified how a managed service provider (...

  • data protection impact assessment (DPIA)

    A data protection impact assessment (DPIA) is a process designed to help organizations determine how data processing systems, ...

SearchSecurity

  • cybersecurity insurance (cybersecurity liability insurance)

    Cybersecurity insurance, also called cyber liability insurance or cyber insurance, is a contract that an entity can purchase to ...

  • phishing

    Phishing is a form of fraud in which an attacker masquerades as a reputable entity or person in email or other communication ...

  • cybercrime

    Cybercrime is any criminal activity that involves a computer, networked device or a network.

SearchHealthIT

SearchDisasterRecovery

  • business continuity plan (BCP)

    A business continuity plan (BCP) is a document that consists of the critical information an organization needs to continue ...

  • disaster recovery team

    A disaster recovery team is a group of individuals focused on planning, implementing, maintaining, auditing and testing an ...

  • cloud insurance

    Cloud insurance is any type of financial or data protection obtained by a cloud service provider. 

SearchStorage

  • NVMe over Fabrics (NVMe-oF)

    NVMe over Fabrics, also known as NVMe-oF and non-volatile memory express over fabrics, is a protocol specification designed to ...

  • logical unit number (LUN)

    A logical unit number (LUN) is a unique identifier for designating an individual or collection of physical or virtual storage ...

  • CIFS (Common Internet File System)

    CIFS (Common Internet File System) is a protocol that gained popularity around the year 2000, as vendors worked to establish an ...

Close