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Definition

NASCAR slide

A NASCAR slide is marketing lingo for a PowerPoint presentation software slide filled with logos. 

The purpose of a NASCAR slide is to quickly introduce the audience to sponsors, customers or partners that are affiliated with the presenter’s organization. The phrase originates from the dozens of logos that cover the exterior of sponsored vehicles in the National Association for Stock Car Auto Racing (NASCAR) circuit.

NASCAR slide

See also: brand recognition, co-branding

This was last updated in April 2014
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