Browse Definitions :
Definition

RankBrain

Contributor(s): Ivy Wigmore

RankBrain is an artificial intelligence (AI) component of Google's Hummingbird search algorithm.

RankBrain uses machine learning to filter results and improve the way Web pages are positioned in search engine results pages (SERP). Machine learning software gathers information that is not specifically provided to it. Like data mining, it searches through data to find patterns and uses that data to improve the software's own understanding.

The RankBrain technology bases its interpretation of ambiguous search queries -- and especially complex, multi-word queries -- on knowledge about similar searches it has experienced. According to Google, their technology recognizes like patterns among apparently dissimilar complex queries and shorter, more easily understood queries. Those patterns help RankBrain identify how those queries are actually similar. That information can help the search engine algorithm interpret long and complex search queries in the future and identify topics they might relate to.

See a video introduction to RankBrain:

This was last updated in November 2015

Continue Reading About RankBrain

Start the conversation

Send me notifications when other members comment.

Please create a username to comment.

-ADS BY GOOGLE

File Extensions and File Formats

SearchCompliance

  • compliance audit

    A compliance audit is a comprehensive review of an organization's adherence to regulatory guidelines.

  • regulatory compliance

    Regulatory compliance is an organization's adherence to laws, regulations, guidelines and specifications relevant to its business...

  • Whistleblower Protection Act

    The Whistleblower Protection Act of 1989 is a law that protects federal government employees in the United States from ...

SearchSecurity

  • Transport Layer Security (TLS)

    Transport Layer Security (TLS) is a protocol that provides authentication, privacy, and data integrity between two communicating ...

  • van Eck phreaking

    Van Eck phreaking is a form of electronic eavesdropping that reverse engineers the electromagnetic fields (EM fields) produced by...

  • zero-trust model (zero trust network)

    The zero trust model is a security model used by IT professionals that requires strict identity and device verification ...

SearchHealthIT

SearchDisasterRecovery

  • cloud insurance

    Cloud insurance is any type of financial or data protection obtained by a cloud service provider. 

  • business continuity software

    Business continuity software is an application or suite designed to make business continuity planning/business continuity ...

  • business continuity policy

    Business continuity policy is the set of standards and guidelines an organization enforces to ensure resilience and proper risk ...

SearchStorage

  • solid-state storage

    Solid-state storage (SSS) is a type of computer storage media made from silicon microchips. SSS stores data electronically ...

  • persistent storage

    Persistent storage is any data storage device that retains data after power to that device is shut off. It is also sometimes ...

  • computational storage

    Computational storage is an information technology (IT) architecture in which data is processed at the storage device level to ...

Close