Browse Definitions :
Definition

click farm

A click farm is a business that pays employees to click on website elements to artificially boost the status of a client's website or a product. 

Click farms are usually based in developing countries, where wages are extremely low by Western standards. Workers typically make a dollar or two per thousand clicks, perhaps as little as $120 a year. 

Click farming is extremely common on Facebook, where the clicks are often to the site's Like button. Page owners can buy Likes directly from click farm operators -- many of whom have Facebook pages -- or they can increase the number of Likes their pages get by paying for ads. 

When Likes are purchased directly, a large number of click farm workers are told to click the Like button for the page. When the page owner purchases an ad to promote the page, the ad appears on other people's pages. Click farm workers also click such links as a normal part of their jobs so that their targeted clicking for purchased Likes is less easily tracked.

See a video about click farming on Facebook:

 

See also: click fraud

This was last updated in February 2014

Continue Reading About click farm

SearchCompliance
  • ISO 31000 Risk Management

    The ISO 31000 Risk Management framework is an international standard that provides businesses with guidelines and principles for ...

  • pure risk

    Pure risk refers to risks that are beyond human control and result in a loss or no loss with no possibility of financial gain.

  • risk reporting

    Risk reporting is a method of identifying risks tied to or potentially impacting an organization's business processes.

SearchSecurity
  • Pretty Good Privacy (PGP)

    Pretty Good Privacy or PGP was a popular program used to encrypt and decrypt email over the internet, as well as authenticate ...

  • email security

    Email security is the process of ensuring the availability, integrity and authenticity of email communications by protecting ...

  • cyberterrorism

    Cyberterrorism is often defined as any premeditated, politically motivated attack against information systems, programs and data ...

SearchHealthIT
SearchDisasterRecovery
  • What is risk mitigation?

    Risk mitigation is a strategy to prepare for and lessen the effects of threats faced by a business.

  • fault-tolerant

    Fault-tolerant technology is a capability of a computer system, electronic system or network to deliver uninterrupted service, ...

  • synchronous replication

    Synchronous replication is the process of copying data over a storage area network, local area network or wide area network so ...

SearchStorage
Close