Browse Definitions:
Definition

data context

Contributor(s): Ivy Wigmore

Data context is the network of connections among data points. Those connections may be created as metadata or simply identified and correlated. Contextual metadata adds value, essentially making it possible to receive information from data.  

A single data point on its own is useless. Take the number 42. It may suggest possible contexts -- it could be a cool weather temperature in the Fahrenheit scale, for example, or it could be Bill Clinton, the forty-second president of the United States. If the context is pop culture, it's likely to refer to the meaning of life: In Douglas Adams' The Hitchhiker's Guide to the Galaxy, 42 is the number from which all meaning ("the meaning of life, the universe, and everything") could be derived. 

Without context, the number 42 cannot yield information and will not help any individual or organization achieve their goals and objectives. The addition of context is particularly crucial for realizing value from big data, which by nature of its volume must be automatically processed.

In business analytics (BA), gathering context from external sources can provide useful information about events that have significance for the organization. Context for an unexplained surge in sales, for example, could be provided by pulling in data from news and social media as well as less obvious sources, such as weather over that period. Explored in context, it may be able to identify external causes for the increase, and that information might be used to guide future business decisions.

This was last updated in July 2017 ???publishDate.suggestedBy???

Continue Reading About data context

Start the conversation

Send me notifications when other members comment.

By submitting you agree to receive email from TechTarget and its partners. If you reside outside of the United States, you consent to having your personal data transferred to and processed in the United States. Privacy

Please create a username to comment.

-ADS BY GOOGLE

Dateiendungen und Dateiformate

Gesponsert von:

SearchCompliance

  • risk map (risk heat map)

    A risk map, also known as a risk heat map, is a data visualization tool for communicating specific risks an organization faces. A...

  • internal audit (IA)

    An internal audit (IA) is an organizational initiative to monitor and analyze its own business operations in order to determine ...

  • pure risk (absolute risk)

    Pure risk, also called absolute risk, is a category of threat that is beyond human control and has only one possible outcome if ...

SearchCloudProvider

  • cloud ecosystem

    A cloud ecosystem is a complex system of interdependent components that all work together to enable cloud services.

  • cloud services

    Cloud services is an umbrella term that may refer to a variety of resources provided over the internet, or to professional ...

  • uncloud (de-cloud)

    The term uncloud describes the action or process of removing applications and data from a cloud computing platform.

SearchSecurity

  • cyberextortion

    Cyberextortion is a crime involving an attack or threat of an attack coupled with a demand for money or some other response in ...

  • Cybercrime

    Cybercrime is any criminal activity that involves a computer, networked device or a network.

  • National Security Agency (NSA)

    The National Security Agency is the official U.S. cryptologic organization of the United States Intelligence Community under the ...

SearchHealthIT

  • Practice Fusion

    Practice Fusion Inc. is a San Francisco-based company that developed a free electronic health record (EHR) system available to ...

  • RHIA (Registered Health Information Administrator)

    An RHIA, or registered health information administrator, is a certified professional who oversees the creation and use of patient...

  • 21st Century Cures Act

    The 21st Century Cures Act is a wide-ranging healthcare bill that funds medical research and development, medical device ...

SearchDisasterRecovery

SearchStorage

  • Random Access Memory (RAM)

    Random Access Memory (RAM) is the hardware in a computing device where the operating system (OS), application programs and data ...

  • floating gate transistor (FGT)

    A floating gate transistor (FGT) is a complementary metal-oxide semiconductor (CMOS) technology capable of holding an electrical ...

  • bad block

    A bad block is an area of storage media that is no longer reliable for storing and retrieving data because it has been physically...

SearchSolidStateStorage

  • hybrid hard disk drive (HDD)

    A hybrid hard disk drive is an electromechanical spinning hard disk that contains some amount of NAND Flash memory.

Close