Browse Definitions :
Definition

inbound link

Contributor(s): Heather Darcy

An inbound link (also referred to as a back link) is a hyperlink on a third-party web page that points to a web page on  your site. Inbound links are important for search engine optimization (SEO) because Google and other search engines see multiple, relevant  inbound links to a page as a sign that the content on that page is useful.  

There are a number of tools you can use to see the inbound links pointing to your website. Google's Webmaster Tools is a free tool you can use to see the inbound links pointing to your site. To view a sample of who links to your web page, run this query on Google: link:www.yourwebpage.com.

Continue reading about inbound links:

Learn more in a beginner's guide to SEO.

Watch a video about the importance of external linking.

This was last updated in April 2012

Start the conversation

Send me notifications when other members comment.

Please create a username to comment.

SearchCompliance

  • risk assessment

    Risk assessment is the identification of hazards that could negatively impact an organization's ability to conduct business.

  • PCI DSS (Payment Card Industry Data Security Standard)

    The Payment Card Industry Data Security Standard (PCI DSS) is a widely accepted set of policies and procedures intended to ...

  • risk management

    Risk management is the process of identifying, assessing and controlling threats to an organization's capital and earnings.

SearchSecurity

SearchHealthIT

SearchDisasterRecovery

  • call tree

    A call tree is a layered hierarchical communication model that is used to notify specific individuals of an event and coordinate ...

  • Disaster Recovery as a Service (DRaaS)

    Disaster recovery as a service (DRaaS) is the replication and hosting of physical or virtual servers by a third party to provide ...

  • cloud disaster recovery (cloud DR)

    Cloud disaster recovery (cloud DR) is a combination of strategies and services intended to back up data, applications and other ...

SearchStorage

Close