Browse Definitions :
Definition

likejacking

Likejacking is a variation on clickjacking in which malicious coding is associated with a Facebook Like button. The most common purposes of likejacking include identity theft and the dissemination of viruses, social spam and hoaxes.

A "Like" is an endorsement of a post, product, business or some other page content, registered by clicking the button associated with that item. There are two basic types of likejacking. Both involve a post that is likely to attract the user, such as an offer for a free gift card or a compelling video, and both spread through ill-advised or automatically generated shares and likes. The initial post may be enabled through a hacked account or the acceptance of a request to add a friend, who turns out to be a scammer.

In one variation, clicking on the post itself brings up a splash page that is coded so that if the user clicks anywhere on the page, it registers as a "Like" and shares the original post to the user's Facebook wall. The purpose of this type of exploit may be spreading a hoax or fraudulent promotion of a business or product.

In the other version, the developers responsible for the post add coding to the Like button that leads users through a series of pages designed to gather their personal information, such as surveys and membership applications. The scammer may receive payment for each completed survey. Applications for membership may require credit card information for "fee payment."

Here are a few common examples of likejacking:

  • An image of a sick or injured child with text claiming that Facebook will donate $1 toward the child's care for every like.
  • A false offer for a free voucher or gift card. These have included offers of $50, $100 and $250 give-aways from Starbuck's, Costco and Walmart.
  • A bogus offer for a free iPad, iPhone or other popular electronic device.
  • An image of an attractive young woman along with a compelling message such as "The Prom Dress That Got This Girl Suspended From School."

To protect yourself from likejacking, security experts recommend that you use caution in clicking, liking or sharing posts and be extremely skeptical about any free offers.

This was last updated in October 2012

Continue Reading About likejacking

SearchCompliance
  • compliance risk

    Compliance risk is an organization's potential exposure to legal penalties, financial forfeiture and material loss, resulting ...

  • information governance

    Information governance is a holistic approach to managing corporate information by implementing processes, roles, controls and ...

  • enterprise document management (EDM)

    Enterprise document management (EDM) is a strategy for overseeing an organization's paper and electronic documents so they can be...

SearchSecurity
  • Extensible Authentication Protocol (EAP)

    The Extensible Authentication Protocol (EAP) is a protocol for wireless networks that expands the authentication methods used by ...

  • session key

    A session key is an encryption and decryption key that is randomly generated to ensure the security of a communications session ...

  • data breach

    A data breach is a cyber attack in which sensitive, confidential or otherwise protected data has been accessed and/or disclosed ...

SearchHealthIT
SearchDisasterRecovery
  • risk mitigation

    Risk mitigation is a strategy to prepare for and lessen the effects of threats faced by a business.

  • call tree

    A call tree is a layered hierarchical communication model that is used to notify specific individuals of an event and coordinate ...

  • Disaster Recovery as a Service (DRaaS)

    Disaster recovery as a service (DRaaS) is the replication and hosting of physical or virtual servers by a third party to provide ...

SearchStorage
  • cloud storage

    Cloud storage is a service model in which data is transmitted and stored on remote storage systems, where it is maintained, ...

  • cloud testing

    Cloud testing is the process of using the cloud computing resources of a third-party service provider to test software ...

  • storage virtualization

    Storage virtualization is the pooling of physical storage from multiple storage devices into what appears to be a single storage ...

Close