Browse Definitions :

Low and behold? Lo and behold?

Writing for Business

Which is correct?
Rim cut the BlackBerry Playbook tablet price by 60%, upgraded the OS — and ____________, it outsold Apple’s iPad 2.
a. lo
b. low

Answer: a

I was surprised to see low and behold in otherwise competent writing today and had a little look around. There seem to be a fair number of people who are confused about this phrase.

Lo is a middle English word meaning look. People were loing all through the Bible. Lo and behold means look and see. A little redundant, but that’s not our issue here.

Low, as a verb, is a synonym for moo. Ever heard cows vocalizing as they watch you pass by? They’re lowing and beholding.

Lo and behold was The Mavens’ Word of the Day.

Follow us on Twitter @tao_of_grammar

Dig Deeper on Writing for Business

SearchCompliance

  • information governance

    Information governance is a holistic approach to managing corporate information by implementing processes, roles, controls and ...

  • enterprise document management (EDM)

    Enterprise document management (EDM) is a strategy for overseeing an organization's paper and electronic documents so they can be...

  • risk assessment

    Risk assessment is the identification of hazards that could negatively impact an organization's ability to conduct business.

SearchSecurity

  • cyber espionage

    Cyber espionage, also called cyber spying, is a form of cyber attack that is carried out against a competitive company or ...

  • virus (computer virus)

    A computer virus is malicious code that replicates by copying itself to another program, computer boot sector or document and ...

  • spam trap

    A spam trap is an email address that is used to identify and monitor spam email.

SearchHealthIT

SearchDisasterRecovery

  • risk mitigation

    Risk mitigation is a strategy to prepare for and lessen the effects of threats faced by a business.

  • call tree

    A call tree is a layered hierarchical communication model that is used to notify specific individuals of an event and coordinate ...

  • Disaster Recovery as a Service (DRaaS)

    Disaster recovery as a service (DRaaS) is the replication and hosting of physical or virtual servers by a third party to provide ...

SearchStorage

  • cloud storage

    Cloud storage is a service model in which data is transmitted and stored on remote storage systems, where it is maintained, ...

  • cloud testing

    Cloud testing is the process of using the cloud computing resources of a third-party service provider to test software ...

  • storage virtualization

    Storage virtualization is the pooling of physical storage from multiple storage devices into what appears to be a single storage ...

Close